SOIL ASSOCIATION - ORGANIC SEPTEMBER
I helped Soil Association to develop an animation for their campaign Organic September. Organic September is an annual month-long campaign to raise awareness of organic and encourage citizens to make a small swap to organic during the month of September. 2020’s campaign was focused on organic as an easy choice for a more sustainable future, demonstrating how organic works with nature to support our soils, our wildlife and our world.
As part of the 2020 campaign, Soil Association wanted to raise awareness of the organic symbol, which all SA-certified brands feature on-pack.
Client: Soil Association
Design & Animation: Marta Azaña